June is Pride month, a time for celebration, reflection, and continued activism for the LGBTQIA+ community.
But more than just rainbow flags and festive parades, Pride is also an opportunity to make your dollars count.
One powerful way to show support is by shopping from LGBTQIA+-owned brands or companies that genuinely uplift and invest in the community, not just in June, but all year long.
From fashion and beauty to home goods and wellness, here are some standout LGBTQIA+-owned brands worth supporting.
6 brands to support this Pride Month
Here are some brands to support this Pride Month, and all year long.
TomboyX
Started by two women who were tired of limited options for gender-inclusive underwear, TomboyX has become a go-to brand for comfy, functional intimates for all bodies and identities.
Check out their products here.
Boy Smells
Boy Smells creates candles, fragrances, and intimates that defy traditional gender binaries. Founded by a queer couple, the brand mixes unexpected scent combos with sleek packaging.
Check out their products here.
Poppy & Pout
This queer-owned lip care brand makes vintage-inspired lip balms in eco-friendly packaging, all handmade in Idaho.
Check out their products here.
NOTO Bontanics
Created by queer makeup artist Gloria Noto, this minimalist skincare line is all about high-performance botanicals and inclusive beauty rituals.
Check out their products here.
Beekman 1802
Founded by a married couple, Brent Ridge and Josh Kilmer-Purcell, Beekman 1802 offers gentle, goat milk-based skincare that’s suitable for sensitive skin.
Check out their products here.
Breda Watches
Creative Director and CEO Amos Delgado is a proud member of the LGBTQIA+ community and leads this Dallas-based watch brand with a commitment to self-expression.
Check out their products here.
Keep the celebration going year-round
Pride Month is a powerful reminder to uplift LGBTQIA+ voices, stories, and businesses, but true allyship doesn’t end in June. By supporting these queer-owned brands, you’re not only getting thoroughly crafted goods, you’re also investing in equality, creativity, and lasting change.
