By Sarah Roebuck
Police1
BREVARD COUNTY, Fla. — The Brevard County Sheriff’s Office has taken a creative and engaging approach to Halloween safety this year with a fun, lighthearted video aimed at keeping the community informed.
The video, posted on Oct. 14, was a collaborative effort between the sheriff’s office media team, Community Services Unit and deputies. It injects humor while sharing important safety tips to keep the Halloween spirit alive — and safe.
The video starts with Sheriff Wayne Ivey and other members of the Brevard County Sheriff’s Office discussing ideas for a Halloween safety video. Ivey points out that in 2023, he came up with the idea for the video, which featured the sheriff’s office employees remaking Michael Jackon’s “Thriller” music video.
As the video sweeps across the room, it halts when a person, dressed as Deadpool, suddenly appears, seemingly “freezing” the moment in real life — mirroring the opening scene of “Deadpool & Wolverine.”
In a playful nod to the movie’s opening scene, the sheriff’s office video cuts to “Deadpool” in a field, where he battles “bad guys” while belting out Halloween safety tips — set to the tune of NSYNC’s “Bye Bye Bye.”
The video emphasizes key safety tips, such as urging drivers to stay alert for trick-or-treaters and reminding children to stick to sidewalks and avoid going out alone.
The sheriff’s office said the response to their video has been overwhelmingly positive, with many viewers not only sharing the video but also challenging their own local law enforcement agencies to come up with similar initiatives. The playful tone seems to resonate well with the community, making it easier for important messages about Halloween safety to stick.
“We have found that a bit of humor catches the public eye and helps in particular with safety messages,” the sheriff’s office said in a statement to Police1. “There is a time to be serious when talking about crime, but some humor injected into the message can bring a greater level of engagement for messages such as this one.”
The sheriff expressed his gratitude for the team effort that went into making the video, noting the professional quality of the final product.
“The sheriff wanted to thank the deputies and citizens who participated in the project, as well as our media team for the professional end product. It was a team effort and we are extremely happy with the way that it has captured the public and spread the message to be safe on Halloween.”
As Halloween approaches, the video continues to gain traction, reminding residents that staying safe doesn’t mean you can’t have a little fun along the way.
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