Crumbl has been testing “sweet tooths” for years with the company’s signature rotating menu that features different cookies — or desserts — every week.
But how exactly does Crumbl, which has more than 1,000 bakeries throughout the United States and Canada, decide which cookies make it onto menus every week?
It starts with Crumbl’s menu team. The team features Crumbl co-founder and Chief Brand Officer Sawyer Hemsley as well as Amy Eldridge, vice president of menu at Crumbl.
